Archive for January 14th, 2009

Scrap Your Trip Adds 171 Items and 171 S*A*L*E Items

When the dust has settled after Christmas, I always make the kids go through all their toys.  An unwritten rule is that for every new toy they received, an old one needs to go.  If we don’t do this, the toys start to take over the house.  Sometimes, the toys that go are ones they never really played with much in the first place.  Sometimes, they are ones that were absolute favorites, but have just been outgrown. 

Managing the inventory of a scrapbook store is a lot like managing the kids’ toys.  It’s called "inventory turns" and how well you do it is the number one factor that determines whether or not you can stay in business.

At least once a week we get an e-mail from a customer telling us their local scrapbook store has closed.  It breaks my heart to hear that because I know how much passion and hard work it takes to run a business.  But…a store can have the most passionate owner, the best classes, the most inspiring instructors, but if they can’t turn their inventory, they are going to go under.  You may know a store that has the exact same stuff every time you go in there…never anything new.  That’s because all the money is sitting on the shelf and there is none left over to get anything fresh. 

It’s just like the toys.  If my kids want a new Nintendo game, they have to take their old one to Game Stop and trade it in towards a new one. 

We’re pretty good at "inventory turns", but I know we can do better.  So, for 2009, just like with the toys, one new one in…one old one out.  We have 171 new items added this week and 171 items on sale at a 25% discount.  The items aren’t discontinued, just on sale :-) .  It helps you to scrapbook for less and it allows me to continue to bring you new products every week.  I’m all about the win-win!  (I’m also all about making sure Scrap Your Trip is still going strong on 1/1/2010 and wishing you another Happy New Year.  I am well aware that 2009 is going to be challenging, but we are up for the challenge!)

We have lots of "fresh" items in our 171 new items this week.  We have the Frosted collection from Reminisce, with some really cute penguins and polar bears and the Young & Active winter collection from Scrappin’ Sports & More.  We also have three new collections from Creative Imaginations:  Ripley’s Believe It Or Not, Sea World and Discovery Cove.  We also have the new BasicGrey line:  Bittersweet.  I know Valentine’s Day is still a month away, but we wanted to have it early for any of you who are cardmakers.  The SYT Designers have also started working on Valentine’s Day die cuts (we have a cute personalized bear this week), along with birthday, winter, hockey, general travel and more.  Click here to see all the new items:  http://www.scrapyourtrip.com/11409.html
 
Click here to see the 171 sale items:  http://www.scrapyourtrip.com/171sale011409.html.  Also, in keeping with our "inventory turns" theme, we have decided to discontinue WorldWin ColorMates cardstock.  We still carry almost 500 different colors of Bazzill cardstock (http://www.scrapyourtrip.com/bazzill.html), so I’m sure you can find a color that works for you!  Click here to see the WorldWin at 25% off:  http://www.scrapyourtrip.com/ww.html.

 As always, thanks for your business. 


Julie Swatek, President
Scrap Your Trip®
www.ScrapYourTrip.com
‘cuz life is a trip worth scrappin’®

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